Newsaih – As It Happens

April 12, 2024
As It Happens

Being the trusted news spot means we emphasise our role as a reliable and dependable source of news and information.

Client
As It Happens
Year
2024
News As It Happens is the premier digital media publishing and news platform, delivering breaking news and the latest trending content on startups, technology, digital marketing, finance, business, and the economy.
Challenge

In order to appeal to a wider range of Audience and more Accurately reflect their growing corporate ideals, our client needed a brand Revamp.

Our client realized the necessity for a thorough brand makeover in response to the dynamic changes in their industry landscape and a desire to connect more successfully with a younger audience.

Motivated by a need to stay relevant, be consistent with modern ideals, and connect with a changing audience on an authentic level, the refresh took a comprehensive approach that included everything from message and visual design to a significant overhaul of the entire brand experience.

As It Happens
Goal

The striking primary colors are a nod to the informative, educational, and entertaining while also reflecting our lively attitude.

All major brand touchpoints should employ them while speaking as Newsaih.

As It Happens
Result

Following its rebranding, the business saw a rise in traffic, engagement, and impressions as well as a greater online presence.

The complete project, which went beyond just visual modifications, struck a genuine chord with the audience, leading to increased engagement metrics and a noticeable increase in sales. As a result of its improved foundation and more engaging brand presence, the company is now well-positioned to succeed going forward in the cutthroat industry.

Crafting a Brand to tell a Story

Newsaih Typography
Newsaih Stationery
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